This week we were keen to host a visit with the CEO and fellow execs from Nestle Nespresso. Our General Manager provided them with insight on many aspects of traditional and local cultural as well as discussing topics like Emiratization and its necessity and impact on companies based here, and the larger ideas behind the much needed program. The Emirates has growth exponentially over the last 40 years and while its physical progress can be easily measured, there are many aspects of Emirati life that have been given special attention by the rulers and visionaries of this country. With greater understanding of these concepts, businesses can better address the needs of the people living and working here. They can also incorporate and partnership with places like SMCCU to develop cohesive work environments and promote successful team building through cultural understanding. We would like to thank the Nestle Nespresso team for their enthusiasm and look forward to a continued collaboration!